private DIY PR workshops

learn how to get the media placements your business deserves

you can be your own publicist
—

a lot of small business owners believe PR is beyond their reach or only for big businesses, but that isn’t true at all! anyone can learn simplified and effective PR strategies that put your business on the front page.

if you’ve ever dreamed of being interviewed by a celebrity host, seeing your products featured in a magazine, or simply having brand recognition that keeps business knocking on your door, this is for you.

be your own publicist workshops are designed to help entrepreneurs get the media attention their businesses deserve without hiring an expensive PR firm.

you'll learn that with a little elbow grease and know-how, you can:

build relationships with local media contacts to get consistent attention and stand out among competitors
establish brand awareness in your community to attract a loyal following
attract new and more customers so your business can grow
save money on what would be recurring publicist costs so you can focus on investing back into your business

some people are ready to dive in, others want to dip their toes first. choose the workshop that best fits your goals, commitment, and budget.

01

branding evaluation

02

branding evaluation
+
DIY PR for local media

03

branding evaluation
+
DIY PR for local and national media

04

branding evaluation
+
DIY PR for local and national media
+
speaking gigs

words from our clients
—

SB Testimonials

“I think it's pure genius to offer an affordable, DIY PR service for small businesses that are in the early stage of their development. Not only did I find the four-hour training very helpful, but Rebekah also prepared two media pitches, a pitch schedule for me to implement each week prior to my event, and an extensive media list. After the training, I felt more than confident when pitching the media. ”

— Sandra Foreman, founder of The Spa in Me, LLC

“After taking your Holiday Gift Guide webinar, I was able to land my products in both Traditional Home and Southern Living magazines for Nov/Dec! For a small business like mine, this is huge and I would not have known where to even start without your course.”

— Ashley Pinchev, Founder of Worthington Corners

“Rebekah's not only approachable and open, but she gave me actual examples of real facts and real templates. She didn't generalize. She gave direction. I have enough general knowledge from my professional career. What I was looking for were hard facts that I could emulate and learn. How to pitch my brand, approach new clients, and making lasting business relationships. As we speak, I'm putting together my emails and my first round of pitches with more confidence than ever before.”

— Alice Allen, Founder of Finks and Co.

01
branding evaluation

get your brand media ready
—

the truth is, we judge companies by their brand the same way we judge a book by its cover. in this workshop, we’ll cover the gamut of your brand to make sure your company is ready for PR, that you have the tools you need, and that your brand will be well received.

we’ll have an in-depth look at your brand through:

website evaluation
images evaluation
“about me” evaluation
packaging evaluation
consistency test
elevator pitch
attracting the right customers

Starting at $500

inquire about our DIY PR workshops

name

First Name

Last Name

email address

which workshop are you most interested in?

message

02
branding evaluation + DIY PR for local media

starter level: local recognition
—

you know that media attention will help but have no idea where to start. the starter workshop will give you the understanding and tools to get media attention for your business, focusing on local newspapers and tv stations.

you’ll get:

full branding evaluation
creating story ideas that capture the media’s attention
how to find local media contacts
writing the perfect pitch
successfully following up on unanswered pitches
acing media interviews
2 local ready-made pitches
tailored local media contact list
two-month pitch calendar
one-hour Q&A consultation after the workshop

starting at $750

inquire about our DIY PR workshops

name

First Name

Last Name

email address

which workshop are you most interested in?

message

03
branding evaluation + DIY PR for local and national media

professional level: national recognition
—

you dream about seeing your name featured in national publications like vogue, people, and o magazine, and you are ready to make that dream come true. the professional workshop gives you the depth of understanding and tools to reach the highest levels of national and local media.

you’ll get:

full branding evaluation
creating story ideas that capture the media’s attention
how to find local and national media contacts
writing the perfect pitch
successfully following up on unanswered pitches
acing media interviews
1 local ready-made pitch
1 national ready-made pitch
tailored local media contact list
tailored national media contact list
two-month pitch calendar
one-hour Q&A consultation after the workshop

starting at $1,500

inquire about our DIY PR workshops

name

First Name

Last Name

email address

message

which workshop are you most interested in?

04
branding evaluation + DIY PR for local and national media + speaking gigs

business level: industry leader
—

be a leader in your industry and leave an unforgettable impression when you interact with customers in person. in the business level workshop, we’ll go beyond local and national media to talk about how you can land speaking gigs, set up pop-up shops, and create PR strategies that fit your business and garner loyal customers.

you’ll get: